What happens to TikTok?

TikTok CEO Shou Chew. The Verge / Photo by Anadolu, Getty Images

With the app facing another potential ban from the US, what would divesting it from ByteDance look like? And just how important is the algorithm?

This week’s TikTok news came with a strong feeling of déjà vu. Now, with the Biden administration giving up to a year for the app to be spun off from ByteDance or face a ban from the US, the question is: what happens next?

ByteDance has been clear that it will fight this new law in the courts on First Amendment grounds, which is how it successfully defeated the Trump administration’s 2020 ban attempt. After talking to sources in and around the company, I think spinning off TikTok is the last-resort measure for leadership. CEO Shou Chew and other execs encouraged staff to stay the course during a humdrum all-hands meeting at TikTok’s New York City headquarters earlier this week, according to two people in attendance.

Source : https://www.theverge.com/2024/4/26/24142045/what-happens-tiktok-us-ban-biden

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