That’s his name, don’t wear it out.
Kanye West’s chief of staff, Milo Yiannopoulos, demanded in a letter that the rapper be referred to as Ye and not his “slave name.”
“Ye is one of the most recognizable people in the world, on par with presidents and popes,” the letter obtained by Page Six read.
Milo Yiannopoulos
“He didn’t take the decision to change his name, potentially sacrificing some of the immense value captured by the brand of ‘Kanye West,’ lightly. The change was made fully, legally, and permanently. This is who he is now. His name is Ye.”
Yiannopoulos, 39, wrote that he is calling on “streaming platforms, publishers, stores, unions, lyrics websites and data resellers” to make the change since they are some of “the most visible places.”
“He has on several occasions referred to it as his slave name,” the letter continued. “Ye is a black man in America who wants the right to full self-determination just like everyone else.”