Shark Tank India season 4 is known to bring forth creative solutions from budding entrepreneurs from all across the country. In its latest episode, Rahul Tyagi and Samiksha Yadav pitched an innovative undergarment liquid determent specially tailored for hand laundry on the coveted show. The pair aimed to secure an investment of Rs 50 lakh for 2.5% equity at a Rs 20 crore valuation, showcasing their distinctive product in hopes of captivating the Sharks.
Fault In The Pitch?
However, the judges or Sharks found some marketing loopholes in their product pitching. While Anupam Mittal highlighted the fact that the market is full of a variety of detergents that claim the same, Aman Gupta raised curiosities about how the product stands out in the market. Mittal commented, “There are many detergent options, including clean and green ones. Why are you complicating this? Your approach threw me off.”
The entrepreneurs took the stage to explain to the judges why their product stands out but it just led to another set of leading questions. When asked, they clarified that their detergent caters to feminine hygiene to which Mittal and Namita Thapar replied that this should’ve been the basis of their pitch instead of framing it comically as a “male best friend chaddi” liquid detergent. Thapar said, “You started your pitch with humor, but vaginal infections are a major concern. You should have led with that instead.”
Bansal’s Question “Why are you the CEO?” Received An Applause Worthy Response
As the discussion carried on, co-founder and CEO of Lenskart Peyush Bansal asked the contestants, “Who is the CEO?” to which Samiksha Yadav replied that she was the CEO of the company. Following up, Bansal asked, “Why are you the CEO?”
Before the female entrepreneur had a chance to respond, Namita cut in with, “Why not?” to which Samiksha confidently added, “Because I deserve to be the CEO.” Samiksha’s co-pitcher Rahul supported her with, “She deserves it.”