Poll strategist Prashant Kishor was reportedly asked by the Congress to join the party on Saturday. He gave a detailed presentation on the party’s strategies for the upcoming 2024 elections.
The Congress party has asked poll strategist Prashant Kishor to join the party, said sources. This came after Prashant gave a detailed presentation on the 2024 Lok Sabha elections during the meeting of top Congress leaders at party president Sonia Gandhi’s residence on Saturday.
A highly placed source, who wished not to be quoted, said, “Prashant Kishor may join Congress. He will not be used as a consultant, rather he has been asked to join the party and work as a leader. He gave a detailed presentation about the roadmap and organisational changes needed in the run up to the 2024 Lok Sabha poll.”
He added that Prashant mentioned focusing more on those states where the Congress is already strong. “Prashant said that organisational structure, especially the communication department, needs complete overhaul. The communication strategy needs to be completely reworked,” the source said.
Prashant Kishor discussed different strategies for Maharashtra, Tamil Nadu, Jharkhand, Bihar and rural areas. He focused more on women empowerment and youth, said sources.
Senior Congress leader KC Venugopal said, “Prashant Kishor gave a presentation on the 2024 elections, which will be looked at by a small group of party leaders. The Congress president will decide on who will lead the group.”