Horror: Gripping the nation?

On Chhath Puja, Sidharth Malhotra dropped the first look of Vvan, a mythological folk thriller, produced by Viral Fever and Ekta Kapoor’s Balaji Motion Pictures. Reportedly, Ekta is also working on a film with Tumbbad director Rahi Anil Barve and developing Raagini MMS 3 with scriptwriter Rajat Arora.

After ‘Stree 2’, Kartik Aaryan’s ‘Bhool Bhulaiyaa 3’ has brought audiences in large numbers to the theatres.

The surprise windfall of Munjya, the blockbuster run of Stree 2 and the Deepavali dhamaka of Bhool Bhulaiya 3 has made horror the flavour of the season.

On Chhath Puja, Sidharth Malhotra dropped the first look of Vvan, a mythological folk thriller, produced by Viral Fever and Ekta Kapoor’s Balaji Motion Pictures. Reportedly, Ekta is also working on a film with Tumbbad director Rahi Anil Barve and developing Raagini MMS 3 with scriptwriter Rajat Arora.

Meanwhile, producer Dinesh Vijan has added Thama, a fifth film to Maddock Supernatural Universe after Stree and Stree 2, Bhediya and Munjya. It features Ayushmannn Khurrana as a man-turned vampire, and is directed by Munjya director Aditya Sorpotdar. Along with Bhediya 2, which returns with Varun Dhawan and Stree director Amar Kaushik next year, Thama has booked the Deepavali slot. Meanwhile, Stree 3 is already written. According to a reports, Kriti Sanon could be collaborating with Aanand L Rai next year on a horror comedy tentatively titled Nayi Naveli.

Does this mean horror, a genre popularised by the Ramsay Brothers in the ’90s, and Ram Gopal Varma and Vikram Bhatt in 2000, is back in an upgraded multiplex-pleasing version? Amit Sharma, managing director of Miraj Entertainment Limited, points out that despite top producers not making horror films for a while, the Conjuring series was a big hit in India. “Bhool Bhulaiyaa with Akshay Kumar brought the genre back in 2007. It has since travelled, with a horror universe coming up in Hindi cinema, but down south too with the Kanchana series,” he shares.

Source : https://www.deccanherald.com/entertainment/horror-gripping-the-nation-3288227

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