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  • 2 min

Warren Buffett Says There’s 1 Skill That Will Raise Your Value by an Astounding 50 PercentIt might not sound important, but it may be exactly what you need right now.

Berkshire Hathaway CEO Warren Buffett has given his fans and shareholders priceless investing advice over the years. But of all the investment choices you can make over a lifetime, which one does Buffett consider to be the best? It may not be what you think. In fact, it may not even be a blip on your radar screen. It’s working on your public…
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  • 2 min

WORK WAYS I’m an etiquette expert – tacky things you should never say, do or wear at work & some are pretty common

THE time has come when many of us are returning to our cubicles and retiring our home offices. With communal office spaces comes a certain expectation of behaviors. Etiquette expert and author Jacqueline Whitmore—who founded the business etiquette consulting firm The Protocol School of Palm Beach—spoke to The Sun about proper office conduct and what’s considered tacky.…
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  • 3 min

How To Create Brand Touchpoints That Engage Both Customers And Employees

When you think of a brand touchpoint (i.e., an encounter designed to invoke positive feelings around your brand), you probably immediately think about your customers. After all, they’re the ones you’re trying to attract, nurture, and sell to. But what about your employees? What about other company stakeholders? Imagine all the moments these individuals make contact with…
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  • 1 min

A psychologist explains why negativity dominates your daily thoughts, and what to do about it

We’ve all been there, mired in the throes of pessimism when life just doesn’t seem to be going our way. For the lucky ones, this entirely natural, though disconcerting, feeling ebbs and flows, ultimately dissolving into a more balanced, healthier state of mind. For hapless others, though, the extreme negative thoughts and ideation can overwhelm—even becoming “who…
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  • 2 min

Too much pleasure can lead to addiction. How to break the cycle and find balance

Be it sugar, social media or sex, the response in our brain is the same: It produces the “feel-good” neurochemical called dopamine, which brings on feelings of pleasure and motivation. “It may be even more important for motivation than for actual pleasure,” says Dr. Anna Lembke, a Stanford Medical School psychiatrist, researcher and author of the new…
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  • 1 min

This California and Gurugram-based HRtech startup is on a mission to simplify continuous feedback, conversations and culture in the modern workplace

Founded in May 2020 during the peak pandemic period, Mesh is a SaaS-based modern performance management and HR tech platform which counts a wide pool of modern soon-to-be unicorns and unicorns across sectors as its clients, including ShareChat, CRED, Groww, Pipefy and others. For all the flak social media receives in the modern world, it is undeniable…
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  • 2 min

Entrepreneurship 101: Here’s how networking the right way can help grow your startup

“Entrepreneurship is all about creating opportunities where none exist. Networking allows an entrepreneur to explore the uncharted path,” says Vineet Toshniwal, Founder and CEO of BizzO. If one were to list down the essential skills  a successful entrepreneur must possess, networking would definitely make it to the top five. Essentially, networking is  the process of interacting with people in…
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  • 3 min

Coding for kids: These 6 startups are helping kids become programmers

From CodeYoung to Tinkerly, these six startups are helping kids to gain the required technical skills and make them future-ready. Coding has become a modern-day toolkit to advance and ease our lives. It’s used everywhere – emojis, sharing memes, booking movie tickets, sending text messages, and even while you’re reading this article — almost everything is possible…
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  • 3 min

How To Find Out Every Single Thing The FBI Knows About You

With our dependence on smartphones and the internet, a world where ‘Big Brother’ is always watching is more probable than ever. In fact, the annual transparency report issued yesterday by the Office of the Director of National Intelligence revealed that the FBI “searched emails, texts and other electronic communications of as many as 3.4 million U.S. residents without a warrant” between…
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  • 2 min

How to Build Trust in Relationships with Content Marketing

You’re likely learning how to build trust in relationships, because know, like, trust are the three things that fuel content marketing. And if you’re not hitting all three, you’re likely not enjoying success with your content. Traditional marketing is big on the know — it’s all about creating awareness in the marketplace. Add in some clever messaging to prompt some level of liking,…
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  • 3 min

How to interview and hire for entry-level digital marketing positions

Does your agency or brand need to hire employees with little or no digital marketing experience? Try these helpful tips and questions. It’s graduation season. For many college students, that means it’s time to get a job. There are plenty of open jobs in digital marketing – more than 20,000 jobs are listed for “digital media, entry-level” on LinkedIn right…
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  • 3 min

A psychologist says these 7 skills separate successful kids from ‘the ones who struggle’—and how parents can teach them

When I began my career teaching at-risk children, most of my students lived in poverty, suffered abuse, or were challenged by learning, emotional or physical disabilities. I wanted to find ways to help them succeed. As an educational psychologist, I learned a very important lesson: Thrivers are made, not born. Children need safe, loving and structured childhoods, but…
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  • 2 min

How To Quit Your Job At 49 And Make A $6 Billion Fortune

With backing from KKR’s Henry Kravis, Falguni Nayar has become India’s richest self-made woman thanks to her fast-growing fashion and beauty retailer. India’s richest self-made woman – Falguni Nayar, who founded Mumbai-based beauty and fashion retailer Nykaa – has advice for women entrepreneurs: “Let the spotlight of your life be on you.” That resonates with her own…
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  • 3 min

4 Basic Elements of Great Storytelling Knowing how to craft an origin story is a fundamental skill for entrepreneurs.

Everyone has a personal story to tell. Some people are just better than others at telling those stories. Learning to craft and share an origin story is a valuable communication skill that every entrepreneur and small business should strive to sharpen. Storytelling skills will help you differentiate your idea or the products and services you sell. An origin story means exactly…
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  • 4 min

How Landfills Work

You have just finished your meal at a fast food restaurant, and you throw your uneaten food, food wrappers, drink cups, utensils and napkins into the trash can. You don’t think about the trash again. On trash pickup day in your neighborhood, you drag your trashcans to the curb, and workers dump the contents into a big truck…
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  • 3 min

Five Key Business Considerations When Stepping Into Influencer Marketing

By Evan Nierman, founder & CEO of Red Banyan, an international crisis communications firm, and author of Amazon bestseller Crisis Averted. Businesses and brands that strive to reach new audiences must embrace the power of social media as influencer marketing continues to grow at a staggering rate. In my experience, it’s the quickest way to have the greatest impact…
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  • 4 min

HOW WE PAINTED OUR IKEA KITCHEN CABINETS

We’ve painted kitchen cabinets before. We’ve done Ikea kitchen cabinets before. But painting Ikea kitchen cabinets was a new combo move for us. And despite a nagging voice in our heads that asked if it was a bad idea (paint laminate? or slick factory finished cabinets?! can that even be durable?! ), we’re extremely happy with the final result. Plus, it was pretty easy…
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  • 2 min

35 Google Drive Tips You Can’t Afford to Miss

Raise your hand if you remember Writely. A four-person company called Upstartle launched the online-only word processor in August 2005, taking advantage of a then-new browser technology called AJAX. It allowed users to instantly save and retrieve content generated in the browser but stored on the server. And it worked so well that Google bought Upstartle less than a year…
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  • 5 min

How to Make Money as a Freelance Writer: 15 Writing Business Essentials

Wondering how to make money as a freelance writer? Well, buckle up, because everyone loves the part of the hero’s journey where our protagonist accepts the “call to adventure” and “crosses the threshold” from “the ordinary world” into “the extraordinary world.” It’s engaging. It’s hopeful. It pushes the plot forward. But we can’t forget about the challenges and struggles…
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  • 2 min

Typefaces and Branding: How to Boost Brand Recognition with Your Font Choice

Branding is all about first impressions. Those impressions matter on a landing page. CXL highlighted a British study asking participants about their perception of health websites. When the people who took part gave feedback on the website, 94% of their comments related to design. The design elements you choose for your landing pages—including typefaces—affect your brand’s reception and recognizability.…
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  • 2 min

Where do India’s millionaires stay? Where do they invest? And what do they buy?

The second edition of the Hurun India Wealth Report reveals some fascinating insights about India’s wealthiest. After surveying 350 Indian millionaires that included 42 High Net worth Individuals (HNIs), the report used 50 data points to offer insights into the preferences of wealthy Indians. The report defines millionaires as individuals having a personal wealth of at least ₹7 Crore,…
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  • 1 min

The Art Of Bootstrapping: Four Entrepreneurs Share Their Secrets

Bootstrapping your business means relying on your savings and income to launch operate and grow your startup, with no help from external investors. It can be financially challenging, but also incredibly empowering, and for many bootstrappers, it’s a startup funding option of choice. Sharpening your business skills Euan Davies launched Sliderfy, which sells branded sliders to businesses and sports…
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  • 13 min

Need a Business Idea? Here Are 55.

To start one of these home-based businesses, you don’t need a lot of funding — just energy, passion and the drive to succeed. Looking to launch a successful business but don’t know where to start? You’re not alone. Today, tens of thousands of people are considering starting their own business, and for good reasons. On average, people can expect…
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  • 2 min

A Manifesto for Professional Writers: The 10 Pillars of Disciplined Creativity

Professional writers inevitably find themselves in social situations with non-writers, when the topic of discussion turns to careers and someone innocently asks the group: “What do you really want to be doing?” It’s a conversation-starter that the well-intentioned party guest thinks will be a fun question to prompt people to share their passions and dreams. The careers they’d like…
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  • 7 min

Storyselling 101: Build a Business Around Your Blog

Storyselling helps you strategically deliver stories that get people to take action. It supercharges your content marketing and copywriting to increase sales. If you’re wondering how to make a living online as a writer who works in marketing, advertising, or another creative field, then you’re going to be thrilled to learn all about storyselling. Writers who provide services to…
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  • 2 min

Featured Fonts: Feb 2022

Our monthly Featured Fonts Series is an opportunity to highlight some of our favorite typefaces, from hugely popular bestsellers to sometimes overlooked and hidden gems. This month, we have a classic text typeface with beautiful ornaments, a modern-day classic, a heavy-hitting display face, and a must-have brush script. ANZIANO First to bat is a text typeface that…
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