The average child spends about 10 hours playing with their parents, other children, or on their own on any given day, according to new research. But much of their free time is also spent in front of a screen, be it a tablet, phone, or television.
The survey of 2,000 parents of children ages under the age of six reveals that three-quarters of parents still believe that isn’t enough and want their children to spend even more time engaging in creative, free play time. According to almost every parent (92%), their child’s play is important for their overall growth and development.